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You begin with a text, you sculpt information, you chisel away what’s not needed, you come to the point, make things clear, you’re a content person.
We Make A Composition
Rigid proponents of content strategy may shun the use of dummy copy but then designers might want to ask them to provide style sheets with the copy.
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Anyway, you still use Lorem Ipsum and rightly so, as it will always have a place in the web workers toolbox, order things happen, not always the way.
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Join the Happiness Movement with Molfix Nigeria
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A NOVICE'S GUIDE TO THE
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How To Get Away With (Fraud, Rape, Assault) Murder
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How To Plan Your Big Day Without Going Broke
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THE VOICE NIGERIA: FIRSTBANK IMPRINTS IN ENTERTAINMENT, YOUTHS DEVELOPMENT
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ne of the key metrics that well defines a truly 21st century brand beyond profit making is its ability to...
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Reviv – urban health and wellness brand launches in Lagos
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FirstBank’s Firstmonie Agents Hits 100,000 – Impacting Hundreds of Thousands of Lives and Communities Across Nigeria.
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BANKING MADE SIMPLE
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CORPORATE STATEMENT ON THE NEW BOARD CONSTITUTION
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FirstBank Launches a New Corporate Website, Reiterates its Commitment to Service Delivery Excellence.
FirstBank, Nigeria and indeed West Africa’s premier financial inclusion services provider has announced the launch of its newly designe...
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FIRSTBANK HOSTS WEBINAR TO SENSITISE INDIVIDUALS AND BUSINESSES ON STAYING PROTECTED IN THE INFORMATION AGE
First Bank of Nigeria Limited, Nigeria’s leading financial inclusion services provider has announced a webinar to sensitise individuals...
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SWATCH NEXT ENTERING A NEW TERRITORY
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Money Matters: I don’t Earn Enough To Save
Thirty-one-year-old Laitan Johnson has dreams and aspirations. There are goals that he wants to achieve such as renting an apartment, b...
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To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons the folks in the meeting can’t quite tell right now, but they’re unhappy.
It’s content strategy gone awry right from the start. It’s like saying you’re a bad designer, use less bold text, don’t use italics in every other paragraph. True enough, but that’s not all that it takes to get things back.
No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities.
